signwriting

6 Ways to Extend the Life of Car Wraps & Graphics

Volkswagen Jetta

If you would like to keep your vehicle wrap or promo graphics looking as-new for as long as possible, it’s important that you know how to properly care for and maintain them.

Many factors can affect the durability and performance of vehicle graphics, including prolonged exposure to pollutants and smog, UV damage and using unsuitable cleaning and waxing products. When properly cared for, a vehicle wrap can last as long as five years.

Here are six ways you can extend the life of car wraps and graphics.

1. Clean regularly

Urban pollution and contaminants, such as smog, chemicals, dust, and debris, can become trapped on the surface of the wrap and affect its durability. The solution? Clean your wrap regularly to wash away this damaging layer.

The best way to clean your wrap is by hand, using water and a mild detergent. Be sure to use a soft cloth (microfibre is best) and rinse the car thoroughly with clean water once you have finished.

 2. Spot clean difficult contaminants

Struggling to remove difficult contaminants, such as bird droppings, tree sap, and bug splatter? Soak them for several minutes with very hot, soapy water prior to your regular cleaning routine. Do not try to scrape or scrub difficult contaminant using abrasive tools, as this may scratch the wrap or vinyl graphic, damaging it permanently.

For stubborn stains, consult the installer for advice on which products and techniques to use. Not all chemicals and cleaners are suitable for use on wraps and may damage the film.

 3. Avoid car brush washes

Brush car washes can cause dulling, lifting of the edges of the graphics, and scratching. However, touchless car washes are usually safe and will not damage the film. Some waxes contain petroleum distillate, however, which may damage your wrap, so it’s  safer to skip this stage at the end of your automated wash.

 4. Do not use abrasive polishes

Avoid the use of abrasive polishes and cutting compounds. These may dull and damage your wrap.

5. Take special care with matte or textured films

Unlike standard wraps and finishes, matte and textured films should not be waxed, as this will affect the texture and result in an uneven finish.

6. Protect & cover whenever possible

UV rays and environmental pollutants, such as rain, can contribute towards to damage and degradation of vinyl wraps and graphics, so it is best to keep your vehicle under cover whenever possible. If you do not have access to a garage, invest in a cloth cover or car wrap.

Award-winning vehicle & promo graphics

At 3SixtyWraps, our award-winning team of 3M AVW vehicle wrappers are the best in the business. If you would like to find out more about caring for your vehicle wrap or graphics, or you would like to learn more about our services – including commercial wrapsmotorsport graphics, or customs graphics, get in touch today. Call 01604 645 826 or email info@3sixtywraps.co.uk.

Fleet Branding: Promote Your Business with Attention-Grabbing Vehicle Graphics

Fleet branding example

3SixtyWraps can transform your dull and dreary company fleet into a mobile marketing campaign that’s guaranteed to attract both attention and business.  

Are your commercial vehicles driving around unbranded? If so, you’re missing out on a huge marketing opportunity. Commercial cars, vans and trucks typically cover thousands of miles each month and are seen by tens of thousands of people each year.

Why not make the most of this opportunity to promote your business?

The kind of exposure offered by fleet branding graphics isn’t possible from static advertising boards. Traditional advertising methods like billboards and road-side banners are expensive and limited in their reach.

Vehicle graphics aren’t limited to one location, they are truly mobile and travel with you and your team everywhere you go, giving maximum exposure for your business 24/7. What’s not to love?

An unbranded company fleet is a missed marketing opportunity, it’s that simple. In fact, depending on your mileage and location, as many as 5,000 people per day will see your branded vehicle. This kind of publicity is cost-effective too, reaching more consumers at a lower cost per thousand than all other forms of outdoor advertising.

If you want to promote your business with a 24/7 mobile marketing campaign, there are several options to consider.

Let’s take a closer look:

Commercial vehicle wrapping

Vehicle wrapping is a popular option because it serves doubly duty. Not only does a full vehicle wrap protect your original paintwork (making it perfect for lease cars) but you also get to unleash your creativity entirely and create an attention-grabbing design that’s 100% unique to your brand.

When installed by an experienced and trained team, your vehicle wrap could last as long as five years.

From commercial wraps for cars and vans to bus, truck and trailer wraps for heavy-duty commercial vehicles, 3SixtyWraps can install graphics branding on any shape or size of vehicle.

Vehicle signwriting and livery 

Vehicle livery involves cutting lettering and designs from vinyl and installing them directly on top of your vehicle’s paintwork. Livery graphics are ideal for slogans, logos, lettering and designs and can be cut to virtually any size or shape.

This is a great option if you want to display the name and logo of your business on the back or sides of a company car or van.

Our vehicle signwriting service is fast, effective and affordable. What are you waiting for?

Promote your business with a little help from 3SixtyWraps

Do you want to increase your brand’s exposure and boost business? Get in touch with the award-winning team at 3SixtyWraps.

Whether you have one car or a fleet of 100, our experienced team of designers and installers can work with you to create an eye-catching design that’s guaranteed to turn heads and get your business noticed.

For more information about our commercial wrap and vehicle signwriting services, give our team a call today on 01604 645 826 or email info@3sixtywraps.uk.

Advertising Locally? Promote Your Brand with a Customised Vehicle Wrap

Customised vehicle wraps don’t just look great, they are also an incredible promotional tool. Unfortunately, many small businesses overlook vehicle wraps in favour of more traditional marketing channels. In this post, we’ll explain why promoting your brand with a customised vehicle wrap is one of the best – and most cost-effective – ways to advertise your business locally.

Durable

When applied correctly by trained professionals, vinyl vehicle wraps can last up to five years. They’re designed to stand up to even the harshest of weather conditions, so you can be sure that wash after wash, come rain or shine, your customised vehicle wrap (and advertising) will stay looking as good as the day it was first applied.

Exposure

It’s easy to see why vehicle advertising is such a popular advertising method for UK business owners who want to maximise the marketing potential of their cars and vans. Your vehicle wrap will be working 24 hours a day, 7 days a week to promote your brand and will be seen by as many as 5,000 people every single day.

Cost-effective

The cost of placing ads in local papers and arranging online ad campaigns adds up quickly and results can be inconsistent. Depending on the size of the vehicle and design of the wrap, a typical full car wrap will cost between £900 and £2,500. This means that when you invest in vehicle advertising, you could be driving around a mobile billboard for your company for as little as 50p per day.

Hassle-free

Worried about having your business vehicle out of service in the garage for days on end whilst your wrap is applied? Don’t be. The best vehicle wrapping companies will work with you to minimise the disruption to your business, often offering out of hours and even weekend application slots.

Bespoke

If you’ve got a slogan, service or promotion you want to share with the world (or your local community), a vehicle wrap is the perfect way to spread it everywhere you go.

With a customised vehicle wrap, you can take complete control over the design of your vehicle signage and make sure you’re 100% happy with the design and layout before it’s applied to your business vehicle.

Creative

When it comes to branding, there’s no such thing as one size fits all. Advances in wrapping technology mean that businesses can now get more creative than ever before with their vehicle wraps. The fun doesn’t stop at designing the vehicle graphics either, there are also dozens of eye-catching effects to choose from, including satin, sparkly and glossy finishes.

Brand continuity

Think a commercial vehicle wrap can’t do justice to the images and graphics on your website and social media channels? Think again. You’ve worked hard to build a brand online and your customers recognise you for your signature graphics and colour scheme. When you customise a commercial vehicle wrap, you can get as creative as you like and match your brand colours perfectly.

Get noticed

Don’t let your business get lost in the crowd – stand out and promote your business all day, every day with customised commercial vehicle wrapping and vehicle signwriting services from 3SixtyWraps.

Call us today on 01604 645 826 for a free quotation or send details of your project to info@3sixtywraps.co.uk and a member of our team will be in touch soon.


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