Benefits of Commercial Livery Advertising on Cars
Nowadays it’s not just about what you advertise but how you advertise it. Are you going to stick to an expensive billboard or poster that’s stuck to one location and includes repeat fees to keep it there? Or turn your existing vehicles into a marketing opportunity that travels wherever you go, for hundreds, or thousands of potential customers to see and engage with for a one-off fee that will bring a return on investment for several years?
Commercial livery advertising is one of the most effective forms of advertising around, reaching more consumers at a lower cost per thousand than all other forms of outdoor advertising. Vehicle graphics work for you 24 hours a day, 7 days a week, 365 days per year. There is no ‘off’ switch.
Here are a few benefits of commercial livery advertising:
Fully Customisable – Whether it’s a full wrap or having graphics on a certain part of your vehicle, the design is customisable. There are so many features that can be created bespoke to your requirements, such as the type, size, colour and materials used. When it comes to creating the best design for your company, we can work with you to develop a design that you’re 100% happy with. This gives you the ability to deliver the best, most accurate and long-lasting first impression to potential new consumers.
Stand Out – Having your vehicle wrapped with simple, striking signwriting or a fully digitally printed wrap with high resolution images that leap out at the consumer is a great way to get your company noticed above the hundreds or even thousands of other competing companies. Having your car equipped with an eye-catching design and engaging graphics instantly brings attention and interest to you.
Cost Effective – Here, commercial livery advertising readily beats more traditional advertising methods such as posters and newspaper ads. Where these options require recurring costs to keep your ad in a paper or on a poster in an area, you only have to pay once when it comes to commercial livery advertising, potentially saving you hundreds if not thousands of pounds. After your vehicle is wrapped or signwritten, that’s it. It’s finished unless you choose to get a different design – which you can do anytime.
Mobile Advertising – Commercial livery advertising is a great way to be proactive when it comes to promoting your company. Instead of waiting for people to see your posters or pick up a local newspaper, you’d be showing your company wherever you travel. This gives the chance for a variety of consumers in all demographics passing you to pay attention, thanks to an engaging design. Wherever you go, people will notice.
Long Lasting – A huge benefit that commercial lively advertising brings is how long-lasting it is. Vinyl car wraps are very durable, often ranging between 3-5 years. At 3SixtyWraps, we offer advice with the aftercare of your vehicle wrap, to ensure that the finish lasts for as long as possible. In fact, we can offer you a 5-year guarantee on the quality of the wrap.